Avicola Floreni – Winner at NOTORIUM BRAND AWARDS 2025

Notorium Moldova is the most important competition dedicated to local brands, rewarding consumer trust and excellence in quality.

We are honored to announce that Avicola Floreni was named Best Meat Producer at the prestigious Notorium – Brands of Trust in Moldova.

This award confirms our commitment to quality, tradition, and care for our consumers. Thank you to everyone who supports us and trusts our products – this success is also yours.

We continue to grow with care so you can have the best quality meat on your table.

Trade Mark of the Year 2019

Another year,which is appreciated at its true value at the professional contest "Trade Mark of the Year 2019".

Since 2013, "Floreni" company has gainedthe highest award of the contest – "Golden Mercury". The award of this year isunder the "Food Products" notion, in nomination for "Reputation and Trust".

We thank our consumers and team for the high level of confidence, for their willingness to buy domestic products under "Floreni" trade mark.

Creating a serological laboratory

In March 2019, the construction of a serological laboratory was completed.
Serological studies are carried out regularly on modern equipment to monitor and control the epizootic situation at all stages of broiler chickens growth.
The laboratory makes it possible to obtain a result on the state of immunity of chickens, starting from the first days of rearing.
The laboratory allows monitoring and obtaining results within 24 hours.

Acquisition of soybean processing equipment

In November 2019, installation work was completed on the soybean processing line. The installed equipment works stably, with a capacity calculated from the manufacturer. Currently, the soybean processing line processes about 60 tons of grain per day and provides the feed mill with enough soybean meal and soybean oil.

The concept of extending the elevator was developed with an increase in the storage volume of cereals by 5 thousand tons.

Incubator expansion and increase of the incubation capacity by 20%

In 2020, an additional building (12 x 16 m) was built at the main incubator building. In which the incubation section "700" was installed from 4 incubation machines type Smart Set Pro^TM 77 with a capacity of 82,944 eggs each. This expansion ensures an annual increase in productivity of up to 25 million eggs per year. The incubator is equipped with everything its need: water, electricity, heating. The air conditioning and ventilation systems have been modernized and completed. Assembly schemes for construction works, engineering networks have been implemented so that in the future it will be possible to expand the incubator with new sections and increase its productivity to 30 million eggs per year.

Installation of the new equipment at the meat processing slaughterhouse

According to Halal requirements, the poultry slaughter line was modernized with the addition of an electric shock bath, with the possibility of wide adjustment of the voltage and frequency of the applied current and a device with 2 slaughter knives. The equipment was installed with strict positioning in the direction of Mecca. With the help of new equipment, the slaughter of poultry is carried out in accordance with EU requirements and Halal standards. The production capacity is 4,000 heads per hour.

Installation of air cooling system in halls

The air cooling systems in the halls work on the principle of lowering the air temperature during water evaporation. Cellulose panels (ACP) measuring 2x3 meters are used as basic elements. At the moment, over 80 halls are equipped with cooling systems.

The use of this system allows to reduce the temperature of the air entering the hall by 5-6 degrees compared to the outside air temperature. Air cooling systems (ACP) are used for chickens that have reached the age of 20 days on those days when the outside temperature is high. The system is controlled by a processor in the hall. Thus, favorable conditions for growth are created for the poultry.

Company fleet

Each batch of „Floreni” Trademark chicken meat is delivered to the point of sale no later than 24 hours after the final production stage using refrigerated trucks.

All cars are equipped with working refrigeration units of the corresponding capacity, which undergo annual servicing.

For transportation of daily chickens, a specialized car was purchased that is fully prepared and meets the strict parameters of the growing process. It maintains the set air temperature, humidity level and carbon dioxide content in the transport compartment with high accuracy.

The company's fleet of vehicles totals 65 units: 32 cars with a cooling system and 33 units of additional equipment.

We have obtained ISO 22000 certification

The company "FLORENI" has successfully passed the certification of food safety management system according to ISO 22000, based on HACCP principles (Hazard Analysis and Critical Control Points), thus confirming the maximum safety of the life cycle of our products in all stages of production , from the incubation of chicken eggs, the process of processing, packaging, storage, transportation and completion of the sale of processed chicken products in refrigerated and frozen form.

When assessing the company's work for compliance with ISO 22000, the expert commission paid attention to such criteria as food safety, customer focus, motivation and involvement of management in the work, process approach and continuous improvement.

Now the company "FLORENI" can demonstrate its compliance with international food safety standards to better meet the high standards of our beloved customers.

Halal certificate

"Floreni" SRL company made an important step for the development of export of chicken meat, obtaining a halal certificate for “FitFoods” trademark, which confirmed its compliance with the halal standards.

"Floreni" respects the traditions and the faith of its customers, therefore from now there is an opportunity in the Republic of Moldova to purchase halal certified chicken meat in the company’s retail chain, as in all retail outlets which are selling "FitFoods" trademark products.

Made in Moldova

Floreni SRL participates in the exhibition Made in Moldova. From year to year, Floreni SRL participates in the Made in Moldova exhibition organized by the Chamber of Commerce and Industry of the Republic of Moldova. This is the 19th exhibition dedicated to goods manufactured in the Republic of Moldova. Visit our booth and purchase products “Floreni” with discounts is available until Sunday, February 2

Ceremony of rewarding the winners in the national competition "Notorium"

11.29.2019 a ceremony of rewarding the winners in the national competition "Notorium" took place. For several years in a row, Floreni participates and receives the highest award of the competition - the Trophy. Thanks to everyone who participated in the vote. The Floreni trademark is rightfully recognized among other manufacturers and trademarks.

Brand of the Year 2018

The company "Floreni" was once again awarded the highest award in the Brand of the Year 2018 Grand Prix competition - Golden Mercury.

We thank everyone for their contribution to the common cause, for the victory, for the next achievement!

Meat Festival in Anenii Noi

For the first time, on 05/25/19, the Anenii Noi’s Consul District organized the Meat Festival, in which manufacturers of sausage and meat products took part, from Anenii Noi and from all over the Republic. Among the major companies were Floreni, Mezellini, Salamer and Pukoven. Within the framework of the Festival, a free tasting of a new product was conducted: marinated meat of TM “Mai Gustos”; also, anyone who wanted to have the opportunity to purchase ready-made grilled meat at an affordable price was able to do so. The number of people attending the festival was about 15.000 people. In addition to citizens and guests, the event was attended by politicians, the Minister of the Interior, representatives of ANSA and many others.

City Day in Bălți

For the first time, 05/22/19 in Bălți, our company participated in the celebration of City Day. As part of the celebration of City Day, a free tasting of a new product was conducted: marinated meat of TM “Mai Gustos”; also, anyone who wanted to have the opportunity to purchase ready-made grilled meat at an affordable price was able to do so. In the center of the northern capital, guests and residents of the city could taste delicious, juicy roasted meat cooked by our chefs, as well as purchase fresh chicken meat at prices lower than in retail outlets.

We invite you to the Fabricat în Moldova (Made in Moldova) Exhibition!

During the period from January 30 to February 03, we invite you to the Fabricat în Moldova (Made in Moldova) Exhibition, where you can buy chicken meat directly from the producer at the prices lower than in the branded retail stores.
We are waiting for you!

Crăciunul Acasă (Christmas at Home) Exhibition

During the period from 21.12.2018 to 25.12.2018, Floreni traditionally took an active part at the Christmas exhibition organized by Moldexpo. This year, the company presented a new concept: a new exhibition stand, a lottery held among buyers every day, where the winner was presented with a grocery basket under the Floreni trademark, and even more! Each buyer received a guaranteed gift for his or her purchase: pens, food containers and towels.

Thank you all for participating!

Free tasting of chicken meat under the Floreni trademark

Floreni is pleased to invite the guests and residents of the capital to celebrate this wonderful holiday together! We keep the tradition from year to year and we will be glad to see you again at the free tasting of products under the Floreni trademark.
We are waiting for you at the address: bd. Stefan cel Mare, 83 (near the City Hall)

Avicola Floreni on the threshold of the European market

Octavian Calmîc, Vice-Minister of Economy, and Gheorghe Gaberi, Director General of the National Agency for Food Safety, accompanied by representatives of the press, visited Floreni SRL. Floreni SRL (LTD) is the largest Moldovan producer of chicken meat and it occupies 60% of the market. Officials got acquainted with the production process by visiting the incubator, feed milling plant, poultry houses and the slaughterhouse.

The company joining the MoSEFF national financing program made it possible to modernize all departments of the company in order to meet all requirements and conditions for exporting its products to the European market. At the end of the visit, Gheorghe Gaberi, Director General of the National Agency for Food Safety, mentioned during the press briefing that the next items in the export list would be chicken meat and eggs.

In the near future, a meeting of the largest Moldovan chicken meat producers will be organized in order to prepare the companies for the visit of representatives from Brussels. The requirements of the European market for the production of chicken meat were set for Moldovan producers in 2013. During this period, the companies have managed to take measures for improving the production process. Floreni SRL has become a leader in this domain.

The Director General of the National Agency for Food Safety has noted that the responsibility for the quality and safety of food products plays an important role for the producers on their way to the European market. To increase the market potential, a close cooperation between economic operators seeking to export products, external partners and government agencies is necessary.

Octavian Calmîc, Vice-Minister of Economy, has underlined that the National Agency for Food Safety made great progress in developing the infrastructure of laboratories and in training specialists, which would help shorten the period of obtaining trading rights on the European market.